July 10, 2020
The abrupt shutdown of offices, retail locations, restaurants, and other public spaces due to coronavirus has had far-reaching adverse consequences. U.S. financial markets still haven’t returned to solid footing. Local small businesses have been hit particularly hard. When faced with such profound and sudden commercial and social disruption, it’s only natural that people focus on the economic turmoil, personal difficulty, and dire daily updates on the spread of the pandemic. As a business owner, however, it’s critical to remember that business is still being conducted and economic activity is still being transacted at virtually every level around the globe. This is no time for you to lose focus on building your business, your brand, and your customer base. In fact, the unique circumstances presented by COVID-19 actually represent a potent opportunity to lift your SEO game for the benefit of your clients and your company, not only during the pandemic, but also well into the future. Here are the top five reasons why SEO is even more important to your business success during COVID-19.